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In order to further promote the deep integration of home textile industry and e-commerce, and accelerate the digital development of the brand, on the morning of August 8, Taobao Tmall home textile merchants conference was held in Nantong International Home Textile Park. Qian Suomei, deputy secretary of the Party Working Committee and director of the Management Committee of the Park, and Shao Aijun, member of the Party Working Committee and deputy director of the management Committee of the Park attended the activity.
As the largest source of home textile products for major e-commerce platforms in China, Nantong International Home Textile Industrial Park has gathered more than 3,800 home textile products enterprises and more than 30,000 e-commerce enterprises. The daily express package volume is over 2.4 million, with an average of 1,680 express packages sent to all parts of the country every minute. In the past two years, the live streaming industry has witnessed explosive growth and gradually become the mainstream marketing scene in the e-commerce era. Since last year, the park has joined hands with Douyin, Ali, Kuaishou and other platforms to carry out livestreaming training. In the past year, more than 1,500 people in the home textile industry have been trained to help open up the online sales supply chain.
Qian Suomei, deputy secretary of the Party Working Committee and director of the management committee of the park, said that Nantong home textile is actively injecting the "gene" of digital economic development. Park research "intelligence to turn" work, vigorously promote home textile electricity industrial park and live electrical business base construction, push for attracting electric business platform, services and electrical business supporting policies, make online marketing ecological home textile, home textile industry and electrical business and brand development level digital depth fusion, continue to consolidate the nantong home textile home textile market trade leading position in the whole country. We hope to continue to deepen cooperation with Ali Group in the field of digital economy, expand more application scenarios, and add "digital" wings to the development of enterprises, industrial transformation and upgrading, and high-quality economic development in the park, so as to jointly compose a new glory for Nantong home Textile.
Activities, big taobao home xu, general manager of heavy industry development and operations center home outfit, small Tmall home textile fabric industry two chukhung fold, taobao home textile fabric industry small two Cao Qi marketing center, home household small 2 weeks but person, respectively is taobao Tmall home textile industry of home textile industry development strategy, operation points and new opportunities in the new interpretation, and introduces in detail the short video and live electricity play, Help home textile merchants achieve business breakthrough on Taobao Tmall platform. In addition, Liu Guofeng, deputy general manager of Taobao Education Division, and Li Jun, certified lecturer, shared and trained related content.
In the afternoon of the same day, the Nantong industrial belt "Tao system head" merchants gathered together in Taobao Tmall business operation center, to participate in the one billion club roundtable, business operation center through face-to-face communication with merchants, timely mining business problems, solve business problems, and work together with home textile merchants to build a new path of digital operation.
All the young cadres of the park, the presidents of Nantong E-commerce Chamber of Commerce, Haimen Home Textile Chamber of Commerce and nearly 400 home textile enterprises and merchants in the park participated in this activity.
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